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Totti return to Roma remains distant as dispute over shirt royalties deepens
·28 September 2026·1h ago

Totti return to Roma remains distant as dispute over shirt royalties deepens

Source: Forza Roma

Francesco Totti's path back to AS Roma is blocked by an unresolved financial dispute over the sale of shirts bearing his name and number 10, with negotiations between the club and the former captain's representatives having failed three times in recent months. The most recent talks took place less than a month ago, with the club represented by new chief executive Galantic, but resulted in further distance rather than progress. The core issue is not the allocation of the number 10 jersey itself, but money: since Totti retired from playing in 2018, Roma has continued to sell shirts with his name and number across the back, generating significant revenue without paying him any royalties.

In the 2025–26 season alone, approximately 15,000 Totti shirts were sold. The cumulative figure from 2018 to now runs to several hundred thousand units. Before any agreement on Totti's future role within the organisation can be reached, this commercial dispute must be resolved. The club's recent rebranding decision to return to the traditional AS Roma crest has reignited discussion about welcoming back the legendary figure, but the financial disagreement over shirt sales remains the central obstacle. Without clarity on how past and future revenue from Totti merchandise will be handled, the club and the former number 10 have been unable to move forward.

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Francesco Totti and AS Roma remain locked in a dispute over commercial royalties from shirt sales bearing his name and number 10, a financial disagreement that has become a major obstacle to his return to the club. Since Totti's retirement in 2017, Roma has continued selling shirts with his name and number without paying him royalties. According to La Repubblica, approximately 15,000 shirts were sold in the past season alone, with several hundred thousand units sold cumulatively from 2018 to the present. This unresolved financial matter must be settled before any new agreement on Totti's future role can be reached.

Negotiations between Roma and Totti's representatives have taken place three times in recent months, with all three meetings resulting in rejection of the club's proposals. The most recent conversation occurred less than a month ago and was attended by Roma's new chief executive Galantic, but rather than moving the parties closer together, it reportedly produced further distance. The commercial dispute is inseparable from a second disagreement over Totti's desired position at the club. Totti is not seeking a merely symbolic role as an image ambassador for the club's 2027 centenary celebrations, but rather a genuine executive position with real decision-making authority and responsibility. With centenary celebrations approaching in less than a year, time is becoming increasingly tight to resolve both the financial and structural obstacles blocking his return.

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Testo Originale / Source Text

“Cinquanta e non sentirli. Auguri da dentro Le fuori il raccordo anulare. Le compagna. I figli. Las Vegas. La Maxima. Il libro. Le celebrazioni. E la Roma? Sì, certo, ci mancherebbe, la società lo ha celebrato con un post dalla A di Aalst (primo gol europeo del Dieci) alla Z di Zeman (l'allenatore…”

Read the full article in Italian at Forza Roma.

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