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Roma's new Pietralata stadium cleared to proceed: 60,000-capacity ground projects €154m annual revenue by 2031
·30 September 2026·7h ago

Roma's new Pietralata stadium cleared to proceed: 60,000-capacity ground projects €154m annual revenue by 2031

Source: Roma News

Roma's new stadium at Pietralata has cleared regulatory approval, with groundbreaking scheduled for March 2027 and the aim of involving the ground in Euro 2032. The facility will hold over 60,000 spectators, including a Curva Sud with nearly 23,000 capacity, and is positioned as one of the capital's most significant infrastructure projects.

According to the financial plan, the stadium is projected to generate €154 million in net revenue by 2031. The revenue model extends well beyond matchday income. Hospitality will form the largest revenue stream at €71.6 million, followed by ticketing at €47.8 million. Naming rights and sponsorships are each estimated at €7.8 million, with additional revenue anticipated from food and beverage operations, events, museum visits and stadium tours, parking, business events and merchandising. The design positions Pietralata as a year-round active hub for the city.

The planning and financing framework reflects a diversified approach to stadium operations, moving beyond traditional football income to create multiple revenue channels that will sustain operations across the calendar.

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AS Roma has received final regulatory approval for its new Pietralata stadium after the Extraordinary Commissioner Sessa issued definitive clearance on 28 September. The cornerstone-laying ceremony is scheduled for March 2027, with the facility positioned to be included on the list of stadiums for Euro 2032. The ground will hold 60,605 spectators, including approximately 23,000 seats in the South Curve, representing one of Europe's largest. The project encompasses broader infrastructure improvements including road accessibility, parking upgrades, metro enhancements and public green spaces. Construction is expected to take around two and a half years, with potential completion by December 2029.

The financial projections underscore the project's significance for the club's future. Roma currently generates €44.4 million annually from the Olimpico, which it leases rather than owns. The Pietralata stadium is projected to generate €154 million in annual net revenue by 2031—a 245% increase from current earnings. Hospitality revenue will form the largest stream at €71.6 million, followed by ticketing at €47.8 million, with additional income from naming rights, sponsorships, food and beverage operations, events, museum visits and stadium tours, parking, business events and merchandising. This diversified revenue model positions Pietralata as a year-round operational hub and could raise Roma's overall revenues by approximately 60%, positioning the club among Europe's elite earners.

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Testo Originale / Source Text

“Con il via libera della conferenza dei servizi per il nuovo stadio della Roma a Pietralata, il conto alla rovescia è ufficialmente iniziato. L’impianto avrà oltre 60.000 posti, con una Curva Sud da quasi 23.000 spettatori, e si prepara a diventare uno dei progetti infrastrutturali più importanti…”

Read the full article in Italian at Roma News.

Read original on Roma News →

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